Just to clarify. Established nitrifiers live in a bio-film. It has moisture. As long as the bio-film is intact, It will protect the bacteria. So to a certain extent when the media looks dry to us, it may not yet be to them. However, the bacteria will eventually die if there is no way to insure some moisture. The bacteria are tough but they are not indestructible,
The bacteria have the ability to detect when the things they need to live are not there which is when they start to shut down. They will go dormant. When conditions improve they revive. Different bacteria revive at different rates. Also, how fast they might revive depends how long they have been dormant. But as important is in what condition they were when they went to "sleep." Well fed healthy ones last a whole lot longer and will revive a whole lot faster. The bacteria do not wait until they have used up their resources to go dormant, they can sense while still in good shape that their food etc. is not available,
So, you can ship media kept wet/damp and have it take days and it wont be a problem. It will be fine for a very long time without all the other things it needs besides not being able to dry out. It can last for some time in a broken filter, it can last in a bottle for a long time too.
Of course all this survivability is predicated on the fact the the bacteria is not exposed to temperatures which will kill it. Freezing will kill it and temps in the range of 104F for a short term will too, Higher temps will be deadlier faster.
It is possible for dormant bacteria which have been this way for extended periods to recover and to resume normal functions. However, this may take quite a bit of time. Dr. Tim's product states use within 6 months of the bottling date or 12 months when it has been kept refrigerated. It says this not because there bacteria will all be dead but because the amount of time it takes them to revive and get back to full strength is so long that it won't happen rapidly enough to benefit a cycle much if at all.