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It looks to me like they are selling BBS that have been hatched out at their "factory" and then placed in a sealed container. Do not expect the product to give you live BBS for your fry. Instead treat it much the same way as you would frozen brine shrimp. It will be a decent enough food but will not induce the feeding response that live BBS would. Many fry of various fish are fed BBS because it causes the newborn or newly hatched fry to feed when they see the BBS moving. Fry are not too intelligent but instead respond to motion cues which will not be present in this product. Once the fry in a tank are feeding well, this stuff should work just fine.
It looks to me like they are selling BBS that have been hatched out at their "factory" and then placed in a sealed container. Do not expect the product to give you live BBS for your fry. Instead treat it much the same way as you would frozen brine shrimp. It will be a decent enough food but will not induce the feeding response that live BBS would. Many fry of various fish are fed BBS because it causes the newborn or newly hatched fry to feed when they see the BBS moving. Fry are not too intelligent but instead respond to motion cues which will not be present in this product. Once the fry in a tank are feeding well, this stuff should work just fine.