Depends what effect you want to produce.
If you're happy with hard water, then John Innes no 3 is fairly good. Otherwise a peat based compost that has no added fertilisers (ideally 100%) would do the trick.
Along with that several people use cat litter (the low dust tesco's stuff or sophisticat pink, both of which are clay, needs washing lots but works well, although it is a little on the light side).