The instructions on their website say to add 10 drops from bottle #1 then add drops from bottle #2 until the colour changes from pink to blue. As the test approaches the end point the pink turns purple, it should take just 1 or 2 more drops to turn blue.
If yours has gone blue, you've reached the end point. The colours on these testers only go darker when a lot of reagent has been added, ie when the level is high. When the level is low only a small amount of reagent is needed to reach the end point so it's pretty dilute and the colour pale. You can see the colour better if you remove the lid and stand the tube on something white and look down into the tube - now you are looking through a couple of inches of liquid rather than half an inch so the colour is intensified.
Since reef tanks have a calcium level of 400 to 500 ppm, they will be dark at the end point.
Incidentally, the calcium test is meant for reef tanks, I'm not sure how using it for fresh water would affect the colour changes. A GH tester meant for freshwater use will work just as well, if not better. GH is mainly calcium with some magnesium and trace amounts of other divalent metals.